KFC use Genetically Manipulated Organisms Warning - Internet/Facebook Rumour
collected March 2013
collected April 2013
The attached image is circulating that claims popular fried chicken outlet KFC has changed its name from Kentucky Fried Chicken to KFC because what they serve could no longer be described as chickens, rather "genetically manipulated organisms", bred purely to be eaten by KFC consumers. The message also claims these genetically mutated "chickens" have no feet, feathers or beaks in order to lower production costs.
The message is nonsense and has no basis in reality whatsoever. There is absolutely no evidence or reliable sources anywhere that suggest that KFC engage in breeding any kind of genetically mutated organisms like those suggested in the message above.
Whilst it is true that Kentucky Fried Chicken do increasingly employ their acronym in marketing material this is to reduce the emphasize on the word "fried" in an attempt to highlight the growing range of products that they sell. This is noted by a businessweek article where their management explain the change -
To sell this change, Craig and Cranor are planning a gradual replacement of the original name with just the initials KFC. "The key is to reduce dependence on the word fried"
KFC have also repeatedly denied the rumour via their Facebook Page, in one instance stating -
This is not true. KFC uses the same quality chicken that you can find at your local grocer.
Additionally the additional assertion that the government have demanded that KFC stop using the word chicken is easily proven to be false since a quick look at their website KFC.com quickly turns up multiple usages of the word Chicken including their homepage title which currently reads "Original Recipe Chicken | KFC.com".
These silly warnings are baseless, fail to provide any evidence whatsoever to back up their absurd claims and should absolutely not be circulated.
The Internet, and social networking sites like Facebook, are perfect platforms for spreading untruths, misinformation, rumor and propaganda. Thousands of inaccurate, exaggerated, deceptive or just plain false messages are circulated every single day.
For the anti-scam community to successfully tackle this plethora of false rumours, it is important that anyone who uses the Internet be able to identify false rumours and fully understands the possible consequences of spreading false information.
We have a two part blog post that helps provide this information. Part 1 deals with how to spot and debunk Internet rumours and Part 2 deals with the reasons why you should never circulate false information.
Additionally if you have fallen for this rumour or have Facebook friends that have, you can join our growing Facebook page here.